• Seraj: TV is still the most important for young businesswomen and social media campaigns do not succeed but with a good content

    29/12/2016

               Executive Board of the Council of young businessman in Asharqia Chamber concluded for the current year 2016 by holding an extended meeting titled (the role of the media in supporting young businesswomen).
    The meeting, which was held on Sunday evening, hosted the Content Manager in Rotana Media group Mona Seraj, who talked about the media quickest tools at the moment and how to use these tools to support young businesswomen, and the reasons of the success or any media project failure, in addition to the main ways and the correct tactics for a successful television interview.
    Seraj explained in the meeting that the television screen is still on top of the important list  for young businesswomen to work in to transfer their ambitions and goals and projects in the business sector, stressing that television gives more confidence to the viewer of social media channels.
    And about the attracting of the public through the famous social networking campaigns Seraj said that those campaigns if not with good content they will not succeed since it is a complementary process, noting that the television screen usually cover events of public interest, free of charge unlike some channels and social media.
    Seraj gave an advice for young businesswomen when dealing with the television screen, to achieve the goals that they hope, by being aware of the topics of the interview, and also choosing the right time and the interviewer and not appear so often.
     Seraj concluded the meeting by saying that the media, is like the  microscope that shows you what is missing in your business, and like  the light showing your work to people, a friend who helps you to improve.
    In conclusion, the head of Young businesswomen Council in the Chamber Anoud Al Ramah  honored Mona  Seraj the guest of the meeting, in the presence of the head of businesswomen Center in the Chamber Hind Al Zahid.

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